Wednesday, September 7, 2016

Worlds Longest Test Drive


Want to be part of history? Well this is your chance! In celebration of launching their new Sportage model, KIA Motors South Africa are taking this opportunity to embark in what will be the Worlds Longest Test Drive right here in our country. Kicking off on October the 14th in Durban, the route will see a fleet of 10 Sportage's travel across the country visiting the numerous KIA Motors dealerships, and finally ending the journey in Cape Town on the 20th of October.

The test drive won't only be the longest in distance but also the biggest in terms of number of vehicles used in it. The vent will bring together hundreds of consumers from all across the country as they test drive a part of the route in a relay, not only to experience what the new Sportage has to offer but also putting them in with a chance to win the all-new KIA Sportage. 


David Sieff, the Marketing Director of KIA Motors South Africa had this to say, "As the vehicle that revolutionized the compact SUV market and the KIA brand in South Africa, the all new Sportage will make a bold statement when it launches locally in October. It's a vastly improved vehicle in every way, and will prove itself over the duration of the World's Longest Test Drive as the ultimate compact SUV for South African families."

The entire journey will be captured on various recording devices, from dashcams to drones and a 24-7 film crew as part of this epic event. Joining the fun also will be local and international KIA spokespeople, local artist and celebrities as well as Instagrammers such as Lebo Lukewarm and Mike Eloff. KIA Motors is also taking this opportunity to give back to the communities on route by delivering educational supplies to schools in need. 


For more information and to register for the World's Longest Test Drive, visit www.kiaworldrecord.co.za. Please read the terms and conditions to make sure you qualify for the campaign. 


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